Marley Moon Campaign

Client Name
Marley Moon
Industry
Music
Investigate

Introduction / Project Overview

For this project, I worked closely with Madison Cooke, lead singer of The Marley Moon, to develop the album artwork for Everything Is Real. Collaborating with a photographer, we combined hand-drawn typography, scanned elements, and photo enhancements to create a raw, organic, and visually compelling design that reflected the album’s aesthetic.

This project involved photo retouching, integrating hand-drawn text, and adding scanned objects, blending traditional artistry with digital refinement.

Challenge & Concept Development

The goal was to create album artwork that:
- Captured the band's artistic and authentic aesthetic
- Seamlessly blended photography with hand-drawn elements
- Maintained a cohesive and balanced design with organic textures

Madison and I decided to incorporate hand-drawn typography, scanning and digitizing the letters for an authentic, custom look. Additionally, we worked with scanned objects to enhance the composition, adding unique, real-world textures that emphasized the handmade feel of the artwork.

Research & Discovery

To achieve the desired organic and artistic look, we:

- Selected and refined the best photos from the shoot, focusing on lighting, composition, and clarity.

- Experimented with different hand-drawn lettering styles, ensuring they fit naturally into the artwork.

- Scanned and incorporated additional physical textures and objects, blending them seamlessly into the digital composition.

Design & Development

Using Adobe Photoshop, I worked through multiple design iterations, refining the composition, textures, and typography placement to create a cohesive final piece.

Key design steps included:
- Retouching and enhancing the original photography for a clean yet natural look.
- Scanning, digitizing, and refining hand-drawn typography to integrate seamlessly.
- Adding scanned textures and objects for depth and authenticity.
- Fine-tuning the overall composition to ensure a balanced, professional final design.

Finalization & Feedback

After final refinements, Madison and I reviewed the artwork together, ensuring that the typography, photography, and additional elements worked harmoniously. The final result is a visually rich, handcrafted album cover that embodies the essence of Everything Is Real while maintaining a strong artistic identity.

Project Deliverables:


- Final Artwork Files for Print & Digital Distribution

New Projects! expect more soon! Single releasing 04/04/2025, EP releasing End of May